February, 10 2012

Play | Digital Podge

Podge, Bring on The Games
Digital Podge 2011

The theme for 2011 was “Bring on the games”. Compliments of the creative juices at Precedent ably assisted by Naked Penguin Boy the designs reflected the games Greek style. 240 guests attended the lunch at the IOD on Pall Mall.

Creative Director Trevor Chambers and his team came up with a really strong idea and worked it brilliantly. A brief was sent to 12 of the agencies attending the lunch to re-create one of the official Olympic posters with their own version and a 7 page feature was printed in The Drum who were the media sponsors for the 2012 lunch. http://tinyurl.com/chjbdcs On the day a Greek God was hired for the day (well a bloke dressed as a greek god anyway).